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TomTom no longer offering 1 year (12 month) Traffic subscriptions

From the TomTom iOS app update today, version 1.20:
We are no longer able to offer a 12 month subscription to our TomTom Traffic and Safety Camera services for this app. In light of this, we have lowered the price of our 1 month subscriptions so that you will not have to pay more to use our services.
I wonder what this is really about-- perhaps a licensing deal is expiring, or a new licensing deal is anticipated? This doesn't seem likely to be an Apple restriction, but more likely internal to TomTom.

Comments

  • Boyd 1744 Points
    edited May 2015
    Interesting…. their Android app apparently includes lifetime traffic.
    _________________________

    Lifetime TomTom Traffic: Always drive with real-time traffic information for the lifetime of your app*

  • dhn 228 Points
    I know all new PND from Tomtom include lifetime traffic and speedcams.
  • Tim 1456 Points
    edited May 2015
    Perhaps Apple is buying them. ;)
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